AR technology makes its way into the mountains.
This year’s CES featured no shortage of heady announcements, including the reveal of Sirius, a pair of wide ski goggles that use augmented reality (AR) and strained intelligence (AI) technology to exhibit valuable information over the real world as you cut through powder.
Developed by Swiss startup Ostloong, the goggles full-length GPS navigation, cellular data, and an HD camera, equal to the official website. The company’s OUTDOOR AR Exhibit is designed to enhance communication, navigation, and safety while exploring the mountains.
“This is a huge yet outdated market, which would goody from the integration of new technologies to revolutionize the world of snow sports and transmute it to a new generation of skiers who are whiz at using smartphones and social networks” said Amber Gao, CEO of Ostloong Innovations, equal to Startupticker.ch.
This isn’t the first time we’ve seen AR technology used in the sports world. FORM’s smart swim goggles track the wearer’s performance while displaying key metrics such as GPS and heart rate. Then there’s the ActiveLook System, a see-through heads-up exhibit capable of providing key performance data in real time. Equal to its developer, MicroOLED, the technology could prove useful for a number of activities, from endurance sports to scuba diving.
Image Credit: Ostloong Innovations
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